{"id":3270,"date":"2023-04-18T10:06:46","date_gmt":"2023-04-18T16:06:46","guid":{"rendered":"https:\/\/www.gridmag.com.mx\/?p=3270"},"modified":"2024-01-10T16:16:06","modified_gmt":"2024-01-10T22:16:06","slug":"feria-de-san-marcos-carajillo-bar-efimero-en-la-fnsm","status":"publish","type":"post","link":"https:\/\/www.gridmag.com.mx\/index.php\/2023\/04\/18\/feria-de-san-marcos-carajillo-bar-efimero-en-la-fnsm\/","title":{"rendered":"Feria de San Marcos | Carajillo, bar ef\u00edmero en la FNSM"},"content":{"rendered":"\n\n\n

Abril y mayo son los meses en los que se lleva a cabo la feria m\u00e1s grande de M\u00e9xico<\/strong>: la Feria Nacional de San Marcos (FNSM), en la ciudad de Aguascalientes, que en esta edici\u00f3n celebra su 195 aniversario ofreciendo un cat\u00e1logo nutrido de eventos culturales<\/strong>, art\u00edsticos, musicales y gastron\u00f3micos<\/a>.<\/p>\n\n\n\n

La FNSM: m\u00e1s all\u00e1 de un festival cultural<\/strong><\/h2>\n\n\n\n

Durante casi cuatro semanas, el centro de la ciudad<\/strong>, con sus calles, jardines y plazas, se transforma para alojar m\u00e1s de 2 mil espect\u00e1culos y eventos. Pero la Feria tambi\u00e9n es un importante exponente de la gastronom\u00eda<\/a> en nuestro pa\u00eds y restaurantes<\/a>, bares y antros de la escena hidroc\u00e1lida y nacional participan en ella; el ambiente es incre\u00edble y estos espacios nos deleitan con propuestas arquitect\u00f3nicas<\/strong> y de dise\u00f1o muy particulares.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Arquitectura temporal<\/h2>\n\n\n\n

Los bares y restaurantes de la Feria son instalaciones que se conceptualizan y materializan considerando desde el inicio su duraci\u00f3n en el festival<\/a>, provocando un fen\u00f3meno arquitect\u00f3nico y comercial que se establece y evoluciona con cada edici\u00f3n de la FNSM.<\/p>\n\n\n\n

Este a\u00f1o nos visita Carajillo, una franquicia de restaurantes-bares originarios de la Ciudad de M\u00e9xico y presencia en diferentes estados del pa\u00eds. Los encargados de dise\u00f1ar la propuesta para esta edici\u00f3n fueron RAMM Arquitectos<\/a> y el arquitecto Alfredo Murillo<\/a>.<\/p>\n\n\n\n

Carajillo<\/a>, cocina de autor por el chef Juan Arroyo, est\u00e1 en constante transformaci\u00f3n y su participaci\u00f3n en la FNSM no es la excepci\u00f3n, su imagen es fresca y creativa, adapt\u00e1ndose al mercado din\u00e1mico que caracteriza al festival.<\/p>\n\n\n\n

\n
\n
\"\"<\/figure>\n<\/div>\n\n\n\n
\n
\"\"<\/figure>\n<\/div>\n<\/div>\n\n\n\n

\u201cEn RAMM siempre buscamos generar conceptos que se apeguen a las necesidades de cada proyecto y su entorno urbano-arquitect\u00f3nico<\/strong>; al referirnos a un proyecto presente en la FNSM, somos conscientes de su naturaleza ef\u00edmera<\/a>; sin embargo, buscamos cierta permanencia, logr\u00e1ndola mediante la experiencia del usuario\u201d, comenta Ra\u00fal Mart\u00ednez, director de RAMM.<\/p>\n\n\n\n

El car\u00e1cter temporal de estas edificaciones potencializa el uso de los espacios y los reinterpreta, invitando a explorar y experimentar con ellos, generando nuevos usos y experiencias amigables<\/strong> con los miles de visitantes que se pueden alojar durante el periodo ferial.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
<\/div>\n\n\n\n

Permanencia en la temporalidad: dise\u00f1o de experiencia<\/strong><\/h2>\n\n\n\n

\u201cHemos tenido la fortuna de participar en varios proyectos de la FNSM y sin duda notamos que hay algo que todos tienen en com\u00fan y es el ritmo\u201d, a\u00f1ade Ra\u00fal. Estos proyectos se realizan en periodos r\u00e9cord de tiempo, es decir,  desde su conceptualizaci\u00f3n hasta su ejecuci\u00f3n son aproximadamente de 8 a 10 semanas.<\/p>\n\n\n\n

El secreto de poder materializar proyectos de esta \u00edndole radica en la estrategia y log\u00edstica, desde el dise\u00f1o hasta la ejecuci\u00f3n en obra, adem\u00e1s de equipos auxiliares capaces de trabajar a un ritmo acelerado. En este caso la ejecuci\u00f3n de obra estuvo a cargo de 11:11 Arquitectos<\/a> en colaboraci\u00f3n con Centro de Arquitectura Hol\u00edstica<\/a>.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
<\/div>\n\n\n\n

\u201cHablando de la gastronom\u00eda<\/strong>, a nosotros como despacho de arquitectura<\/strong> e interiorismo<\/a> nos enorgullece poder llevar a cabo proyectos donde la estrella es nuestra cultura gastron\u00f3mica; el edificio y el ambiente es solo una parte de la experiencia; sin embargo, cada lugar es y debe ser reconocido por sus platillos \u00fanicos\u201d, resalta Ra\u00fal Mart\u00ednez.<\/p>\n\n\n\n

El arquitecto destaca que al formar parte de un evento tan importante como lo es la FNSM, se sienten comprometidos a desarrollar proyectos que aporten a la imagen de la misma y que todo el pa\u00eds vea el potencial arquitect\u00f3nico de Aguascalientes.<\/p>\n\n\n\n

\u201cLa feria m\u00e1s grande de M\u00e9xico\u201d se realiza del 14 de abril al 7 de mayo, date una vuelta y comp\u00e1rtenos tu experiencia en ella.<\/p>\n","protected":false},"excerpt":{"rendered":"

Abril y mayo son los meses en los que se lleva a cabo la feria m\u00e1s grande de M\u00e9xico: la Feria Nacional de San Marcos (FNSM), en la ciudad de Aguascalientes, que en esta edici\u00f3n celebra su 195 aniversario ofreciendo un cat\u00e1logo nutrido de eventos culturales, art\u00edsticos, musicales y gastron\u00f3micos. La FNSM: m\u00e1s all\u00e1 de un festival cultural Durante casi cuatro semanas, el centro de la ciudad, con sus calles, jardines y plazas, se transforma para alojar m\u00e1s de 2 […]<\/p>\n","protected":false},"author":6,"featured_media":3271,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49,51],"tags":[],"class_list":["post-3270","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arquitectura","category-interiorismo"],"yoast_head":"\nFeria Nacional de San Marcos | Carajillo, Bar Ef\u00edmero en la FNSM<\/title>\n<meta name=\"description\" content=\"Explora la fusi\u00f3n \u00fanica entre gastronom\u00eda y arquitectura ef\u00edmera con la llegada de Carajillo, una franquicia de restaurantes-bares de la CDMX\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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