{"id":3395,"date":"2023-05-12T13:50:03","date_gmt":"2023-05-12T19:50:03","guid":{"rendered":"https:\/\/www.gridmag.com.mx\/?p=3395"},"modified":"2024-01-12T14:33:56","modified_gmt":"2024-01-12T20:33:56","slug":"diseno-artesanal-con-inteligencia-artificial","status":"publish","type":"post","link":"https:\/\/www.gridmag.com.mx\/index.php\/2023\/05\/12\/diseno-artesanal-con-inteligencia-artificial\/","title":{"rendered":"La casita de Wendy | Dise\u00f1o artesanal con inteligencia artificial"},"content":{"rendered":"\n\n\n

\u00bfQu\u00e9 pasa cuando combinas inteligencia artificial<\/a> y t\u00e9cnicas de bordado artesanal? Esta pregunta se la formul\u00f3 el equipo de La casita de Wendy<\/strong>, <\/em>una tienda espa\u00f1ola de moda sustentable y para ello desarrollaron el proyecto Artisanal Intelligence<\/em><\/strong>,<\/em> donde compaginan las nuevas tecnolog\u00edas con el trabajo artesanal.<\/p>\n\n\n\n

\u00bfQui\u00e9nes est\u00e1n detr\u00e1s de La casita de Wendy?<\/strong><\/h2>\n\n\n\n

La casita de Wendy<\/strong>\u00a0es una marca de dise\u00f1o de moda originaria de Madrid, Espa\u00f1a, fundada por In\u00e9s Aguilar, arquitecta, e Iv\u00e1n Mart\u00ednez, ingeniero y fil\u00f3sofo, quienes desde hace m\u00e1s de 20 a\u00f1os crean ropa de forma \u00e9tica y local<\/strong>, con materiales sostenibles<\/strong><\/a>, trabajando con talleres peque\u00f1os, ofreciendo sueldos justos y promoviendo que sean durables y respetuosas con la naturaleza.\u00a0<\/p>\n\n\n\n

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\u201cLa colecci\u00f3n Artisanal Intelligence<\/em><\/strong> es nuestra respuesta a la inteligencia artificial y a su inexorable irrupci\u00f3n en la industria de la moda<\/a>. Es nuestra forma de unirnos al debate pero con algo m\u00e1s que palabras; fusionando esta tecnolog\u00eda con t\u00e9cnicas textiles ancestrales<\/strong> para generar un proyecto que se convierta en realidad y que cree puestos de trabajo. Es un di\u00e1logo m\u00e1gico entre el futuro y el pasado\u201d, comentan In\u00e9s e Iv\u00e1n.<\/p>\n\n\n\n

\"La<\/figure>\n\n\n\n

Intenci\u00f3n detr\u00e1s de Artisanal Intelligence<\/strong><\/h2>\n\n\n\n

In\u00e9s quer\u00eda aprovechar la tecnolog\u00eda m\u00e1s moderna para buscar nuevas maneras de rescatar y reivindicar las manos bordadoras<\/strong>. Usando, como en todas sus colecciones<\/a> anteriores, a la naturaleza como inspiraci\u00f3n, la sostenibilidad<\/strong> como mandato y la artesan\u00eda como tecnolog\u00eda, esta colecci\u00f3n combina los valores de la marca con la herramienta que todo el mundo est\u00e1 descubriendo en este momento.<\/p>\n\n\n\n

\u201cSomos una empresa peque\u00f1a que siempre ha usado t\u00e9cnicas artesanales<\/strong> pero con las limitaciones que el coste de estas t\u00e9cnicas tiene. Con la IA hemos podido crear una previsualizaci\u00f3n de las prendas y as\u00ed poderlas fabricar con el sistema de \u2018Order on Demand<\/strong>\u2019, permitiendo que hagamos realidad prendas que so\u00f1\u00e1bamos y no pod\u00edamos realizar\u201d, explican.<\/p>\n\n\n\n

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Para realizar esta colecci\u00f3n, los artistas madrile\u00f1os utilizaron varios programas de inteligencia artificial<\/strong>, los cuales entrenaron con im\u00e1genes de sus propios dise\u00f1os, bordados, t\u00e9cnicas y bocetos. El resultado es una serie de incre\u00edbles dise\u00f1os<\/a> que dialogan de manera adecuada con la marca, mismos que fabricaran con las t\u00e9cnicas artesanales que los caracterizan.<\/p>\n\n\n\n

\u201cDetr\u00e1s de este proyecto hay muchas horas de trabajo e investigaci\u00f3n. Muchas horas probando y dirigiendo a la IA<\/a> para plasmar nuestra est\u00e9tica, nuestros valores, para darle coherencia a la colecci\u00f3n y devoci\u00f3n por la artesan\u00eda de una manera satisfactoria\u201d, concluyen.<\/p>\n\n\n\n

En l\u00ednea<\/strong>
https:\/\/www.instagram.com\/casitadewendy\/<\/a>
https:\/\/www.lacasitadewendy.com\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\u00bfQu\u00e9 pasa cuando combinas inteligencia artificial y t\u00e9cnicas de bordado artesanal? Esta pregunta se la formul\u00f3 el equipo de La casita de Wendy, una tienda espa\u00f1ola de moda sustentable y para ello desarrollaron el proyecto Artisanal Intelligence, donde compaginan las nuevas tecnolog\u00edas con el trabajo artesanal. \u00bfQui\u00e9nes est\u00e1n detr\u00e1s de La casita de Wendy? La casita de Wendy\u00a0es una marca de dise\u00f1o de moda originaria de Madrid, Espa\u00f1a, fundada por In\u00e9s Aguilar, arquitecta, e Iv\u00e1n Mart\u00ednez, ingeniero y fil\u00f3sofo, quienes […]<\/p>\n","protected":false},"author":1,"featured_media":3404,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52,54],"tags":[],"class_list":["post-3395","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-diseno","category-tecnologia"],"yoast_head":"\nLa Casita de Wendy | Dise\u00f1o Artesanal con Inteligencia Artificial<\/title>\n<meta name=\"description\" content=\"Sum\u00e9rgete en el innovador proyecto "Artisanal Intelligence" de La casita de Wendy, una tienda de moda sustentable con sede en Madrid, Espa\u00f1a.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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