{"id":5247,"date":"2023-11-15T09:53:07","date_gmt":"2023-11-15T15:53:07","guid":{"rendered":"https:\/\/www.gridmag.com.mx\/?p=5247"},"modified":"2024-02-20T15:43:17","modified_gmt":"2024-02-20T21:43:17","slug":"prado-i-moda-e-inclusion","status":"publish","type":"post","link":"https:\/\/www.gridmag.com.mx\/index.php\/2023\/11\/15\/prado-i-moda-e-inclusion\/","title":{"rendered":"Prado I Moda e inclusi\u00f3n"},"content":{"rendered":"\n

Prado,<\/strong> fundada por Gretel Prado y Fernanda Saleme, es una marca de ropa mexicana enfocada en la sustentabilidad<\/strong> y la inclusi\u00f3n. Que puedas sentirte c\u00f3moda en tu cuerpo y mostrarte como eres sin importar la talla, es la premisa sobre la cual se funda la marca, caracter\u00edsticas que pueden verse reflejadas en su variedad de tallas y en sus colaboraciones con modelos e influencers<\/em> con todo tipo de cuerpo.<\/p>\n\n\n\n

\"Prado<\/figure>\n\n\n\n
<\/div>\n\n\n\n

Women Collection: celebrando la diversidad<\/strong><\/h2>\n\n\n\n

Prado surgi\u00f3 como proyecto final universitario de Gretel. Su colecci\u00f3n<\/strong> final fue elegida para participar en la incubadora de negocios de la propia universidad y ah\u00ed fue cuando Fernanda se uni\u00f3 al proyecto.\u00a0 Juntas desarrollaron la proyecci\u00f3n del negocio de la marca y dise\u00f1aron la segunda colecci\u00f3n llamada Women Collection,<\/em> inspirada en las mujeres y sus cuerpos diversos, para la que usaron transparencias y distintas siluetas en las prendas. Cada pieza lleva el nombre de alguna mujer que es inspiraci\u00f3n paralas dise\u00f1adoras<\/a>.<\/p>\n\n\n\n

Otra caracter\u00edsticas de los dise\u00f1os de Gretel y Fer es la atemporalidad; sus prendas son flexibles y combinables para usar cualquier temporada del a\u00f1o y se prestan para crear capas y usar una sobre otra. Ellas se enfocan en el dise\u00f1o de piezas que pueden llamarse statement pieces<\/em> caracterizadas por el uso de una gran variedad de telas, cut outs <\/em>y transparencias. <\/p>\n\n\n\n

\"Prado<\/figure>\n\n\n\n
<\/div>\n\n\n\n

Compromiso con la sostenibilidad<\/strong><\/h2>\n\n\n\n

Sobre la exploraci\u00f3n de materiales, Prado pretende ser una marca sostenible\u00bf con el uso de lino, algod\u00f3n y piel de nopal, as\u00ed como la confecci\u00f3n de piezas sobre pedido. <\/p>\n\n\n\n

\u201cNo queremos tener mucho stock,<\/em> no solo porque representa un gasto sino porque somos una marca de slow fashion<\/em>, creamos sobre demanda para evitar desperdiciar material y tratamos de tomar en cuenta las opciones de materiales que tenemos buscando que sean sostenibles o biomateriales con el fin de contaminar lo menos posible\u201d, agregan Gretel y Fernanda. <\/p>\n\n\n\n

\n
\n
\"Prado<\/figure>\n<\/div>\n\n\n\n
\n
\"\"<\/figure>\n<\/div>\n<\/div>\n\n\n\n

Sin embargo, lo mas importante para la marca es la inclusi\u00f3n<\/strong>, pues buscan crear un discurso que invite a la mujer que usa Prado a sentirse c\u00f3moda en el cuerpo que habita. <\/p>\n\n\n\n

\u201cQueremos que cuando uses una prenda de Prado sientas que se acomoda a tu cuerpo y no t\u00fa a ella, adem\u00e1s, que nuestrxs clientes se sientan con el derecho de usar nuestras piezas como m\u00e1s les guste y no como se supone que se debe ver, queremos lograr que Prado sea un lugar seguro para las personas, ofrecer mas opciones para tallas extras y que no sientan que su \u00fanica opci\u00f3n es el fast fashion<\/em>\u201d, explican.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
<\/div>\n\n\n\n

Otra de las metas de la marca es crear una comunidad de mujeres que reciban un esquema de trato y salario justo por su trabajo, brindar empleos a madres de familia y colaborar con maquiladoras que trabajan respetando a las personas que trabajan para ellas. <\/p>\n\n\n\n

Prado quiere ser una marca donde todas las mujeres quepan y se sientan bien con su cuerpo, desarrollando prendas de manera justa y sostenible sin dejar de lado la calidad y el dise\u00f1o; crear piezas que resalten y sean \u00fanicas pero c\u00f3modas a su vez. <\/p>\n\n\n\n

\"Prado<\/figure>\n\n\n\n
<\/div>\n\n\n\n

CONTACTO:
IG:<\/strong> mx___prado
<\/a>https:\/\/pradofficial.com\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Prado, fundada por Gretel Prado y Fernanda Saleme, es una marca de ropa mexicana enfocada en la sustentabilidad y la inclusi\u00f3n. Que puedas sentirte c\u00f3moda en tu cuerpo y mostrarte como eres sin importar la talla, es la premisa sobre la cual se funda la marca, caracter\u00edsticas que pueden verse reflejadas en su variedad de tallas y en sus colaboraciones con modelos e influencers con todo tipo de cuerpo. Women Collection: celebrando la diversidad Prado surgi\u00f3 como proyecto final universitario […]<\/p>\n","protected":false},"author":21,"featured_media":5248,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[],"class_list":["post-5247","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-creativos"],"yoast_head":"\nPrado I Moda e inclusi\u00f3n | Grid Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gridmag.com.mx\/index.php\/2023\/11\/15\/prado-i-moda-e-inclusion\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Prado I Moda e inclusi\u00f3n | Grid Magazine\" \/>\n<meta property=\"og:description\" content=\"Prado, fundada por Gretel Prado y Fernanda Saleme, es una marca de ropa mexicana enfocada en la sustentabilidad y la inclusi\u00f3n. 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